Privacy Policy

1. Overview

ThryvHQ ("ThryvHQ," "we," "us," and "our") respects your privacy and is committed to protecting it through compliance with this Privacy Policy. This Privacy Policy describes how we collect and use your Personal Information when you visit our website, use our AI receptionist services, communicate with us, or otherwise interact with our platform (collectively, the "Services").

Important Distinction: This Privacy Policy applies to our direct customers who purchase and use ThryvHQ's AI receptionist services. When we process data on behalf of our customers (such as call records, customer contact information, and conversation data), we act as a service provider. In those cases, our customer's privacy notice governs that data, not this Privacy Policy.

Please read this Privacy Policy carefully. By accessing or using our Services, you agree to this Privacy Policy. If you do not agree with our policies and practices, please do not use our Services.

2. Information We Collect About You

We collect several types of information from and about users of our Services ("Personal Information"):

Information You Provide Directly

When you sign up for ThryvHQ services, request information, or contact us, we collect:

• Contact Information: Name, business name, email address, phone number, billing address

• Account Information: Username, password, account preferences, business details

• Payment Information: Credit card information, billing address (processed securely through our payment processors)

• Business Setup Information: Business hours, call handling preferences, frequently asked questions, appointment scheduling details, calendar integration details

• Support Communications: Any information you provide when contacting our customer support team

You are responsible for ensuring you have the authority to provide any Personal Information about other individuals (such as your employees or customers) and that you have obtained any necessary consent for us to process that information.

Information We Collect Automatically

When you use our Services, we automatically collect:

• Device Information: IP address, browser type, operating system, device identifiers

• Usage Information: How you interact with our Services, features used, time spent, pages viewed

• Call Data: When our AI receptionist handles calls for your business, we collect call recordings, transcriptions, caller information, call duration, and conversation summaries (this data belongs to you as our customer)

• Cookies and Similar Technologies: We use cookies, pixel tags, and similar technologies to collect information about your browsing activity. See our Cookies Policy for more details.

Information From Third Parties

We may receive information from:

• Payment Processors: Transaction and payment verification information

• Marketing Partners: Contact information from referral partners or co-marketing partners

• Integration Partners: When you connect third-party services (like calendar apps, CRM systems, or scheduling tools) to our AI receptionist, we receive information necessary to provide those integrations

• Public Sources: Publicly available business information

3. How We Use Your Information

We use your Personal Information for the following purposes:

To Provide and Improve Our Services

• Deliver AI receptionist services to your business

• Process calls and generate conversation summaries

• Send you call notifications and follow-up information

• Integrate with your calendar, CRM, and other business tools

• Provide customer support and respond to your inquiries

• Improve and optimize our AI technology and Services

• Develop new features and capabilities

• Monitor and analyze usage patterns to enhance user experience

To Use AI Technology Responsibly

Our AI receptionist service uses artificial intelligence to handle phone calls, answer questions, book appointments, and provide customer service. We do not use your business data or customer conversations to train general-purpose AI models. We work with specialized AI service providers, and our agreements strictly limit their use of your data to providing the specific services you've purchased.

For Business Operations

• Process payments and maintain billing records

• Perform accounting, auditing, and collection activities

• Manage and maintain your account

• Enforce our Terms of Service

• Comply with legal and regulatory obligations

To Communicate With You

• Send service-related notifications (call summaries, missed call alerts, system updates)

• Respond to your questions and support requests

• Send account updates and security alerts

• Provide marketing communications about our services (with your consent)

• Send newsletters, product updates, and promotional offers (you can opt out anytime)

For Security and Fraud Prevention

• Protect our Services from fraud, abuse, and security threats

• Monitor for suspicious activity

• Investigate potential violations of our Terms of Service

• Ensure the safety and security of our platform

For Marketing and Advertising

• Show you relevant advertisements

• Measure the effectiveness of our marketing campaigns

• Provide personalized content and offers

• Enable referral and affiliate programs

For Legal and Compliance Purposes

• Comply with applicable laws and regulations

• Respond to legal requests and prevent legal claims

• Protect our rights and property

• Enforce our agreements

4. How We Protect Your Information

We take data security seriously and implement reasonable administrative, technical, and organizational safeguards to protect your Personal Information, including:

• Encryption of data in transit and at rest

• Secure authentication and access controls

• Regular security assessments and updates

• Employee training on data protection

• Secure data centers and infrastructure

• Vendor security requirements

However, no system is 100% secure. If you believe your account security has been compromised, please contact us immediately using the information in the "Contact Us" section below.

5. How We Share Your Information

We share your Personal Information only in the following circumstances:

With Service Providers

We share information with trusted third-party vendors who help us provide our Services, including:

• Cloud hosting and infrastructure providers

• Payment processors

• AI technology providers (with strict data use limitations)

• Customer support software providers

• Analytics and marketing tools

• Email and communication services

All service providers are contractually required to protect your information and use it only for the purposes we specify.

With Integration Partners

When you connect third-party services (like Google Calendar, Stripe, or CRM systems) to our AI receptionist, we share necessary information with those services according to their terms and privacy policies.

For Business Transfers

If ThryvHQ is involved in a merger, acquisition, sale of assets, or bankruptcy, your Personal Information may be transferred as part of that transaction. We will notify you of any such change and any choices you may have.

For Legal Reasons

We may disclose your information when required by law or to:

• Comply with legal processes, court orders, or government requests

• Enforce our Terms of Service and other agreements

• Protect the rights, property, and safety of ThryvHQ, our users, or the public

• Prevent fraud, security issues, or technical problems

• Respond to claims that content violates third-party rights

With Your Consent

We may share your information with other parties when you direct us to do so or provide your explicit consent.

With Referral and Affiliate Partners

If you signed up for ThryvHQ through a referral or affiliate link, we may share information about your account (such as your name, email, and subscription status) with that referral partner.

We do NOT sell or share your phone number or customer phone numbers with third parties for their own marketing purposes.

6. Your Call Data and Customer Information

When our AI receptionist handles calls for your business, you retain ownership of:

• Call recordings and transcriptions

• Caller contact information

• Conversation summaries

• Appointment bookings

• Customer inquiries and messages

This data is processed on your behalf, and you control how it is used. We use this data only to provide our Services to you and to improve the AI's performance for your specific account. We do not use your call data to train general AI models or share it with other customers.

7. Data Retention

We retain your Personal Information for as long as necessary to:

• Provide our Services to you

• Comply with legal, tax, and accounting obligations

• Resolve disputes and enforce our agreements

• Maintain business records

When you close your account, we will delete or anonymize your Personal Information within a reasonable timeframe, unless we are required to retain it for legal or legitimate business purposes. Call recordings and transcriptions are typically retained according to your account settings and applicable legal requirements.

You can request deletion of your data at any time by contacting us (see "Your Rights and Choices" section below).

8. Information From Children

Our Services are not directed to children under 16, and we do not knowingly collect Personal Information from children under 16. If we learn that we have collected information from a child under 16, we will delete it promptly. If you believe a child under 16 has provided us with Personal Information, please contact us immediately.

9. Your Rights and Choices

Access and Portability

• Request a copy of the Personal Information we hold about you

• Request your data in a portable format

Correction and Update

• Correct inaccurate or outdated Personal Information

• Update your account information at any time through your account settings

Deletion

• Request deletion of your Personal Information

• Close your account

Please note that we may need to retain certain information for legal or operational purposes even after deletion.

Opt-Out of Marketing

• Unsubscribe from marketing emails by clicking the "unsubscribe" link

• Adjust your communication preferences in your account settings

• Contact us to opt out of all marketing communications

Note: Even if you opt out of marketing, we will still send you service-related communications (such as call notifications, account alerts, and security updates).

Opt-Out of Sale/Sharing

We do not sell your Personal Information for money. However, some privacy laws may consider certain advertising activities as "sales" or "sharing." You can opt out by contacting us or adjusting your cookie preferences.

Object or Restrict Processing

• Object to processing of your Personal Information for certain purposes

• Request restriction of processing in specific circumstances

To exercise any of these rights, please contact us using the information in the "Contact Us" section below.

10. U.S. State Privacy Rights

If you are a resident of California, Colorado, Connecticut, Virginia, or other states with comprehensive privacy laws, you have additional rights:

California Residents (CCPA/CPRA)

• Right to Know: What Personal Information we collect, use, and share

• Right to Delete: Request deletion of your Personal Information

• Right to Correct: Request correction of inaccurate information

• Right to Opt Out: Opt out of "sales" or "sharing" of Personal Information

• Right to Limit: Limit use of sensitive Personal Information

• Right to Non-Discrimination: We will not discriminate against you for exercising your rights

Categories of Personal Information We Collect

In the past 12 months, we have collected:

• Identifiers (name, email, phone number, IP address)

• Commercial information (purchase history, payment information)

• Internet activity (usage data, call logs)

• Professional information (business details)

• Inferences (preferences, behavior patterns)

How We Share Information

We share Personal Information with:

• Service providers (for business operations)

• Integration partners (when you connect services)

• Marketing and advertising partners

• Referral and affiliate partners

Other State Residents

If you live in Colorado, Connecticut, Virginia, Utah, Montana, Oregon, Texas, or another state with privacy laws, similar rights may apply. Contact us for more information.

Right to Appeal

If we deny your privacy request, you have the right to appeal our decision. To appeal, please contact us using the information in the "Contact Us" section below.

Authorized Agents

You can designate an authorized agent to make privacy requests on your behalf. We may require verification of the agent's authority.

Sensitive Personal Information

To the extent we collect any information considered "sensitive" under state privacy laws, we limit our use of that information to purposes you have authorized or that are otherwise permitted by law.

No Automated Decision-Making

We do not use your Personal Information for automated decision-making that produces legal or similarly significant effects.

11. Third-Party Links and Services

Our Services may contain links to third-party websites, apps, or services. This Privacy Policy does not apply to those third parties. We are not responsible for the privacy practices of:

• Third-party websites linked from our Services

• Integration partners (like Google Calendar, Stripe, etc.)

• Social media platforms

• Other services you connect to our AI receptionist

Please review the privacy policies of any third-party services you use.

12. Do Not Track Signals

Some browsers have "Do Not Track" (DNT) features. At this time, our Services do not respond to DNT signals.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you by email or through our Services. Your continued use of our Services after changes become effective constitutes acceptance of the updated Privacy Policy.

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

14. Contact Us

If you have questions about this Privacy Policy or want to exercise your privacy rights, please contact us: [email protected]

For specific privacy requests (access, deletion, correction), please include:

• Your name and contact information

• A description of your request

• Any relevant account information (to help us verify your identity)

We will respond to your request within the timeframe required by applicable law (typically 30-45 days).